Everyone employed in marketing, medical affairs, learning, and training encounters the challenges of communicating complex, scientific material in a clear and accessible manner. This expert blog contains advice and best practices for presenting scientific information to your target audience, from pedagogy to design, technical specs to usability, timelines to costs and everything in between.
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Behind the scenes at CAST PHARMA
/in Medical animation and explainer videos /by Stefan WolfOur clients visit us regularly to discuss projects, exchange experiences, and see how we work firsthand. It is especially fascinating for them to look over the shoulder of a 3D animator and observe the creation of a 3D animation live. Read more
Procurement and sourcing – who would you recommend for this job?
/in Medical affairs & medical marketing, Medical learning & training, Medical congresses & conferences /by Stefan WolfWhen brand teams in pharmaceutical companies need a special service for their product, the path usually leads to procurement. Brand teams frequently have questions like: Read more
Stereoscopic 3D animations
/in Medical congresses & conferences, eLearning & engaging activities /by Stefan WolfStereoscopic 3D animations need technical expertise. But a great show is not enough: huge amounts of scientific information can be communicated memorably when combined with an ingenious story. Read more
How much does a mode-of-action animation cost?
/in Medical congresses & conferences, Medical affairs & medical marketing, Medical learning & training, Medical animation and explainer videos /by Stefan WolfIn our day-to-day work we are often asked “How much does a mode-of-action animation cost?” and “How much do you charge for one minute of animation?” Of course, there is no one answer to these questions. The cost of a project depends on a variety of factors, including: Read more