Our client offers the only formulation on the market that contains no complexing proteins. For the function of the naturally occurring molecule, these proteins are essential and a matter of debate between the competitors in this field. Recent lab experiments investigated the composition of the complex under various pH and salt conditions. The result: The complex begins to dissociate at pH levels above 6.9. Based on this finding, the logical conclusion is: There is no complex present at the injection site (pH 7.4), and thus the complexing proteins don’t have any therapeutic effect.
ROLE OF COMPLEXING PROTEINS
Transforming “boring” pre-clinical data into
an understandable visual story
The right positioning on the market is essential for the commercial success of a drug. But what if your main distinguishing feature is based on pre-clinical data that is difficult to understand?
If the complexing proteins have no therapeutic effect,
why can’t we simply throw them into the trash can?