Whenever you browse LinkedIn, Instagram, or YouTube, you’re sure to find explainer videos. Why? Because they make information accessible to people with different levels of knowledge and quickly get to the heart of a topic.
In the pharmaceutical and biotech industries, explainer videos help companies communicate with patients, train medical staff, and visualize complex study data.
We need an easy-to-understand explanation of the underlying disease and how our drug works.
The “CAST PHARMA Explainer Style” follows specific design principles:
- Realistic proportions of characters, devices, organs, and cell structures
- Flat fill colors, subtle shading, color outlines
- Character animation where it pays off
- An engaging and dynamic animation flow