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The Challenge
Pharma and biotech employees always face the challenge of needing to absorb extensive areas of scientific data, often in a short period of time. The information needed about a drug, therapeutic area, or indication expansion is usually spread over a range of publications: studies, review papers, slide decks, videos, regulatory documents, conference materials, and other documents.
Focusing employees’ attention on essential aspects of the material and guiding them on a clear learning journey are two key goals. The existing materials are combined into an engaging solution: a didactic concept transforms the data into a self-study tool tailored precisely to its target group.
We need to combine our countless existing materials into an engaging training deck: a didactic, visually arresting, and comprehensible self-study tool for our employees.